Digital products playa central rolein how we create value for customers, support the teams who serve them, and shape the consumer experience. Our product organization brings together small, empowered teams that move with clarity, speed, and purpose, enabling digital to be a meaningful source of advantage across our operating unit.

Our work touches on the experiences that keep the business running, including customer journeys, service delivery, sales workflows, and the systems that connect them. We are raising our standards for product craft and rebuilding the platforms behind these experiences.

We are hiring multiple Product Design Researchers as part of building a strong in-house design and research practice. Researchers partner closely with Product Managers, Designers, Engineers, and Data teams to bring deep user understanding into the decisions that shape our products and services. If you are energized by uncovering user needs, translating ambiguity into clarity, and influencing direction through evidence, we would love to meet you.

Note - we currently have 3 Product Design Researcher opportunities available, all represented by this posting.

About the Role

Product Design Researchers are embedded members of empowered product teams, bringing user insight into every stage of discovery and delivery. In this role,youllwork closely with Product, Design, Engineering, and Data partners to clarify problems, evaluate ideas, reduce risk, and strengthen product judgment.

You will design and lead research that reveals unmet needs, tests assumptions, and ensures what we build is truly valuable for customers, partners, and internal users. Your work will influence day-to-day product decisions as well as broaderjourneyand experiencestrategyacross a complex ecosystem.

This role is a strong fit for researchers who thrive in product environments, enjoymixed-methodsthinking, and are motivated by turning insight into clear, actionable direction.

Responsibilities:

Research Leadership & Discovery

Plan and lead end-to-end research using interviews, usability testing, concept evaluations, diary studies, and lightweight surveys

Shape discovery by defining research questions, uncovering unmet needs, and clarifying user pain points across customer, partner, and associate journeys

Evaluate solutions through rapid prototyping tests, comparing design concepts, and identifying usability risks early

Insight Synthesis & Storytelling

Analyze and synthesize qualitative and quantitative signals, including interviews, field observations, surveys, behavioral data, and analytics

Translate insight into clear, structured findings that inform product decisions and priorities

Create research artifacts such as journey maps, mental models, service blueprints, and opportunity frameworks

Continuous Learning & Influence

Embed continuous research into product team rhythms through regular touchpoints and lightweight studies

Partner with Product and Design to connect insight to design choices, trade-offs, and roadmap decisions

Champion the user throughout discovery, refinement, backlog prioritization, and post-launch iteration

Collaboration & Integration

Work closely with Designers, Product Managers, Engineers, and Data partners to ensure insight carries through into execution

Partner with Analytics to design mixed-methods studies and triangulate qualitative insight with behavioral data

Contribute toa sharedresearch practice, standards, and ways of working

Key Qualifications

4+ years of hands-on design or user research experience in digital product environments

Strong command of qualitative methods including interviews, usability testing, concept evaluation, and contextual inquiry

Experience designing and analyzing surveys for directional or exploratory insight

Ability to break down complex systems and behaviors into clear, structured insights

Strong analytical thinking, with comfort interpreting both qualitative and quantitative signals

Excellent communication and storytelling skills that influence decisions across disciplines

A portfolio that demonstrates end-to-end research and how insights shaped product outcomes

Preferred Qualifications

Experience conducting research in multi-role, multi-touchpoint, or operational environments

Familiarity with research and synthesis tools such as Dovetail, Lookback, UserTesting, Qualtrics, and analytics dashboards

Experience partnering closely with Data & Analytics on mixed-methods studies

Exposure to service design, workflow-heavy environments, or complex ecosystems

Familiarity with AI-assisted research or insight-generation tools

Education: Bachelors degree required; Advanced degree in HCI, psychology, design research, or a related field is a plus

Skills

User Insight: Builds deep understanding of behaviors, needs, motivations, and constraints; translates insight into actionable opportunities.

Analytical Rigor: Uses strong qualitative craft and supporting quantitative signals to guide prioritization and reduce risk.

Influence & Communication: Tells clear, compelling insight stories that build empathy, shape decisions, and align cross-functional teams.

Discovery Leadership: Guides teams through structured discovery, clarifying assumptions, surfacing unmet needs, and informing direction.

Execution Excellence: Balances rigor with speed; runs continuous research as part of product team rhythms.

Collaboration: Works seamlessly with Product, Design, Engineering, and Data to ensure insight carries through into product decisions.

The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.